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... world's most famous bear since Winnie the Pooh.
Now Knut the polar bear cub made his public day view at the Berlin Zoo on friday.
An I would have called him "Noot" but what do I know?
People from all aorund the world scramble just to get a little peek at this guy.
Diana Magnay gives us a closer look too:
A small white bundle of joy.
Knut the polar bear cub gives his keeper a kiss.
The crowd goes wild - this isn't just any polar bear, this is Knut.
Saved by the Berlin Zoo after his mother rejected him at birth.
hand-reared by his keeper Thomas Dörflein who slept in his cage each night
and sang him Elvis-Songs at bedtime.
A hundred-and-ten days old weighing just nine kilos and now ready to face his fans.
"He's like a small teddy-bear." says this little girl.
Her friend says her whole school wanted the chance to come and see him today.
Earlier this week Knut's plide made the headlines when an animal rights campaigner was quoted in the german press as saying
that Knut should not have been kept alive and should be put to sleep.
Berlin has rallied to Knut's defense. And the international press clammered for the chance to see him.
Knut seems to have risen to the occasion of his first media outing.
There are crews here Pakistan, from South-Africa, from Australia - all here to photograph the most famous bear alive.
Knut has his own video podcast and the Berlin Zoo has big plans for him.
When he is one to two years old and he gains a lot of weight and size then we will move him to another zoo
where he gets the chance to mate a female and to make more small Knuts.
The zoo's director says he hopes Knut's star status will draw attention to the dangers of climate change
and the melting of the ice on which the polar bears live.
Knut should be a symbol for the real problems we have as the global warming and with the destroying of the habitats
especially in the nothern parts of our earth.
For Knut the northpole's a million miles away. He is basking in the attention and taking fame in his stride.
Diana Magnay - CNN Berlin