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Even a smartphone can change cinema!
Deaf or hard of hearing people, foreigners coming to Italy,...
..they all want to watch and understand a good movie,...
..now they have one more tool at their disposal.
MovieReading, a free application for Apple and Android,...
..in which you can buy subtitles for the movie you choose.
But it doesn't end here. This is the great invention!
With Hi-Tech glasses...
..that connect to your smartphone or tablet,...
..dialogues appear directly on the lenses.
We brought hundreds of deaf people to movie theaters,...
..giving them the opportunity to watch first screenings, just like us hearing people.
Going in and reading subtitles without waiting for a dedicated screening.
Sharing the same theater as everybody else.
Deaf people and foreigners, reading subtitles in their own language.
It's very convenient!
Usually, when I watch movies with subtitles,...
..there are people before me and I cannot read the text.
With these glasses, you can be sure you will be able to read.
I loved it!
I mean, people who have glasses do see the subtitles, the others do not!
So, 007 Skyfall, currently in theaters,...
..was also seen by the deaf...
..who appreciated this technological progress...
..that wipes out any discrimination.
How does it work?
The application uses the smartphone's microphone.
It recognizes the movie audio, then synchronizes the subtitles.
In many movies, subtitles were not properly displayed.
Now we knocked down these barriers.
These glasses, as we have seen, make the person...
They give the person a chance to have true accessibility.