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What stands out more in the search engines images or text?
Obviously it's images because your eyes are automatically drawn to them. YouTube measures
the Click Through Rate of your thumbnails so if your thumbnail receives more clicks
it will result in higher rankings and more traffic.
So how do you create a custom thumbnail that attracts viewers
1. Create a large image Use a resolution of 1280×720 and make sure
they're in the format like .JPG, .GIF, .or .PNG and also make sure they are under 2MB
in size. 2. Choose an image that reflects the audience
you’re trying to reach You might be tempted to create a thumbnail
image that includes action or appears to be “fun.” While this may initially entice
your audience at first glance, it doesn’t necessarily mean that you're going to engage
your audience. Create an image that reflects the content
of your video so your viewers will click on it out of curiosity.
3. Add text to your image Use large enough text so when your image is
reduced to thumbnail size it can still be read in the search engines or on Facebook.
You only have a few words to attract the attention of your viewers so try to emphasis one major
benefit of your video content. 4. Add custom thumbnails to all your old videos
Do you want more views to your old videos? Your old videos probably had the thumbnails
automatically generated by YouTube. Upload a custom thumbnail for each video so you can
improve the click through rate. And now I'd like to invite you to sign up
for my free e-course “21 highly effective ways to generate free traffic to your website.”