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happy new year everyone
last year
DHS created a new name for our electronic health record
by going directly to the people who know best
our own staff
we did a naming contest
and Sung Yoo won
uh... for the great name ORCHID
uh... this now is how we're referring to the electronic health record an all-out
communications
uh... we talk about how people will be charting on ORCHID
how ORCHID will be the backbone of our electronic health record
by giving it a name
then begins to branded as something special in DHS
what does a logo matter
uh... think about Nike sneakers and a swatch right that immediately fixes in your mind beginners
of those sneakers is enabling you to make that basket or to run faster
a logo for electronic health records should be every bit as powerful too
since the naming contest was so successful
we want to again
seek your creative energy
we want DHS staff
too
design the logo
that will represent orchid on all of our printed materials
outlook for details
in your email about any
contest
for designing that logo.