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Erik: What do you consider when making a first impression?
Richard: I had a funny sort of behavior that I went about for ten years. Right, so I wore
a black shirt for ten years, maybe even longer than ten years, maybe even eleven years and
my first impression was always, there was always some kind of, people always knew who
I was because it's 'oh it's the guy in the black shirt' really it was a big thing, it
takes a lot of discipline to wear a black shirt every day at work for ten years. But
if you look on my Twitter page, it's a photo of all the black shirts in my closet, of which
I am slowly replacing with colored shirts. Being an entrepreneur in London, running a
business that I guess has achieved some relative success, people knew who I was, kind of almost
before they met me and I would get a lot of people coming up being very familiar with
me, so to a certain extent an impression had already been formed. But when it's people
I don't know... I don't know, look someone in the eye? Shake their hand? Try and find
out really quickly what makes them tick, what they're about, why they want meet you, what
they're interesting in talking about. I think one of the great things -- one of the bad
things about the internet is very often it's anonymous, it's certainly two-dimensional,
people who do well in life are people who really know how to engage in the real world.