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Hello everybody, I'm Herb Miller and I am a UT Marketing professor who teaches
Marketing 320F for UT Extension.
The primary focus of my course is to teach students again
about the key components of marketing; how they can
be more effective in marketing their products and themselves,
individually. A lot of people think about
marketing as marketing a product or service but you actually are marketing yourself.
And branding yourself is critical because most people I know in corporate america
who've been successful - and I bring a corporate experience into the classroom
versus just a pure academic - is that they know how to market themselves
and market their brand. I like teaching University Extension because of the
fact that we have a lot of
students who are really aspiring to get a Foundations Certificate,
whether they are professionals in the workplace or students who want to take it
in the evening.
And that's very important because most people don't have a
diversified portfolio.
They have a portfolio that says 'well, I'm a Management major or I'm a Fine Arts major'
or what have you.
But when you combine
some of the key elements of business
in your portfolio, it makes you more marketable.