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Search Engine Marketing
KP eyes that matter
I really want to affect the bottom line so leads and sales so make sure in
analytics you set up goals this is very easy to do
whether it's using your average transaction size across all your
search engine marketing company
or even understanding how much
any no options worth to you you know how many people does it take to
E after near you know this before you get one sale you know divide that number
you've got a value for every not in the you take
so setting up those goals really easy to do anything Google Analytics
search engine marketing services
trafficking is it converting which keywords are driving the convergence
rankings there's a lot of people this year world are saying rankings don't
matter anymore don't focus on that
and other people that can deliver results and the SEO
at the other day told you the first three spots in Google they drive more
search engine marketing
and the need to be tracked traffic both from search
so organic search and over also what happens sometimes you get an overall
traffic left because of the way that people engage with the internet now
various channels wall
search engine marketing agency
the point here is really yes you need to steer
organic search and see if traffic is coming through from the key words you're
trying to promote on
but it's also important as understand the overall traffic
what is search engine marketing
that don't include Google's making sure that that number is growing as well
referral traffic so we talked about beach front property in creating these
other
properties we know tranquil on Google you wanna see
traffic coming from the sites you to you Facebook
tumbler you wanna see the traffic's coming to your website directly from
search engine marketing companies
traffic so it's not coming from Google's coming from
places the you have links back to your
your website is also a ranking you engagement we talk about time on site
wanna time on site to be 22 minutes or more the more the better
because they're engaging with their content they trust us more and more the
Hangout bounce rate Mikey de below 50
50 percent the lower the better so
we want to find out why did people bouncing which keywords a bounce on
search engine marketing