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Hi there! Vitoria Castro here, founder of "Dominate Video Marketing". And today we're
gonna talk about a topic that I'm very passionate about - "Video Marketing Myths". Did I say
that right? And why am I so passionate about this topic?
I know that many people don't even start on video marketing because of those myths. And
here was my case as well. So I really wanna share with you everything that people say
and you should not listen to. Okay, myth number one: There is a lot of competition
for video marketing. Well, first of all remember, competition is a good thing. That means it
works. That's why many people want to do videos and if you compare video marketing with all
the marketing strategies, this is not necessary true. And by the way, did you know the most
talented people don't like to get on camera? They have this fear about it. Many people
are trying to overcome their fears to really get more success or at least stand out from
the crowd. Well, I have this fear but you know what, my fear of not being on camera
and not being successful because of it was bigger, greater than not being on video. So
listen, if you fear for about being on camera, don't worry so much. Are you sure you're away
to get around this than not on video. I have overcome that and I'm sure you can do it as
well, okay? But for now let's talk about the myth number 2.
It cost too much! Too much, too much! Well, I'm gonna say this, if you have an IPhone,
a computer with a webcam, you really don't need any cameras. If you don't have an IPhone
and you want to get a camera you can get good HD camera for less than $100. So does that
cost too much for you? A computer, everybody has. A webcam, well, if you don't have it
you can get a very cheap one as well. And a camera, if you don't have an IPhone, you
can have for less than a $100? Well, this is not a really good excuse anymore, is it?
And now myth number 3: I am not a video (inaudible). What? (inaudible)... (laughs). Okay, myth
number 3 again, I am not a technical person. It is now very easy nowadays. We talked about
myths; those things were created over the years. As for now, nowadays we really can't
complain about that. Everything you gonna do is very intuitive. You really get the hang
of it really fast. You just need to go through it. Of course you're not gonna learn if you
don't try. If I tell you this is a lame excuse, technology has become so easy today. And if
you want, you'll have it all at our fingertips. Seriously, all you have to do is Google it.
Well, if I may say, Youtubulate. Well, what you really need is a decision that you're
gonna implement your video into your business. Everything else falls in place when you decide
something. But if you don't those myths are gonna be stopping you. Yes, people may have
view video editing experience working in Hollywood, okay? You don't need to become one of them
to create your videos. And now myth number 4. Well, video takes too
much time like anything else again. The more you practice, the quicker you become. Plus,
if you want something very well done, it all depends on editing. If you were time challenged,
you can really hire someone to do it for you. And on the other hand, keep it simple. It's
a very good option as well. Now I wanna ask you. Do you believe in any
of these myths? Or do you have any other reason for now including video marketing to your
marketing mix? Well, leave me message on the comments area below, okay? You like this video,
like it. Subscribe to my channel and share it everywhere. This is Vitoria Castro helping
you express your message using the power of video