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bjbj Speaker: The Franchise Research Institute was created to promote excellence in franchising.
They have no affiliation with any franchise company, group or association. Jeff Johnson:
Hi, I m Jeff Johnson. With over 25 years in franchising as a franchisee, area developer,
and founder of the Franchise Research Institute, I know this for certain, every high-quality
franchise opportunity has one thing in common, high franchisee satisfaction. The institute
listens to existing franchises identify and certify the very best franchise opportunities
available. The more effective a franchisor is at sharing their expertise, the greater
the chances are that individual franchisees will be successful. We were able to certify
Mosquito Squad as a world-class franchise based on the ratings from their franchisees.
Let me tell you why I m excited about their franchise opportunity. In March of 2010, we
completed confidential surveys with 85% of Mosquito Squad s franchisees. Here are just
a few of the questions that we asked and how their franchisees responded. When we asked,
Would you recommend this franchise to a prospective franchisee, they received a 100% positive
response. Franchisees will only recommend concepts that they believe in. Every Mosquito
Squad franchisee that we surveyed would recommend this opportunity. When we asked for a level
of agreement with these two statements, My franchisor understands that if I m successful,
they will be successful. And My franchisor and I are committed to a positive long-term
relationship, 100% answered positively. It s incredible when 100% of the franchisees
feel that both they and the franchisor are committed to a positive, long-term relationship.
When we asked, My franchisor encourages high standards of quality performance throughout
the organization. Again, they received 100% positive response. High-quality franchising
requires high standards throughout the system, and these standards start at the top with
senior management. When we asked this, My franchisor responds in a timely way to my
questions and minor problems. They received a 97% positive response. High-quality franchises
simply find ways of assisting franchisees with everyday challenges, and this is very
important to your success as a franchisee. Now, I could go on and on, but we certified
Mosquito Squad as a world-class franchise opportunity not because we think they have
a great franchise but because their franchisees have rated them highly in confidential surveys.
Our goal is to help make your franchise search more effective, and if you do decide to invest
in a franchise, make it a world-class franchise. Thank you. Mosquito Squad franchise opportunity
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