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This is part 2 of the USP.
First part was, you can remember, called out.. you make advantage.
Ok.. you now how and what we do, ok part 2 is the offer.
To design and offer that’s so you know just valuable to be in sign of to take it up.
Now this is an example for a Gym ok.. Just very quickly
Mr John along with his wonderful facilities and he plans membership offer, also get a free gifts..
Free erotology, consultation, a free non a medical healthy treat, discount voucher, neuropathy consultation and a list goes on.
Obvious maybe soap.. It’s a big example so I can drive home the point.
Strong offer.. I mean who’s ever been offered anything like that at Gymnasium.
No one right..
And here’s the thing ..
You can actually get a lot of free stuff from other companies alright.. you just ask yourself..
Where do your costumers go before you? where do your customers go before you? And where do they go after you?
Where do your customers go before you? Where do they go after you?
Who can tell me what that is.. any ideas.. none of comparison.. ya.. It’s too, it’s a lead to joint venture.
Because customers have a bound cycle.. Like.. You’re a hair dresser mom.. yup ok.. so..
People get hacked out. have obviously some interesting at presentation right.. You bought them some clothes..
Or probably get some facials, get some nails and so forth. None of you got a big salon or small one or whatever.
You could easily make an offer to a struggling manicurist that’s in the area or just in the starts.. facial ..
I don’t even know the term, what is it.. skin face facials or whatever..
And tell them you want to send them customers.
That’s the secret.. you say this you’re gonna get everyone saying yes.. I want to send you my customers
Write this down.. I want to send you my customers.
This is how you can give your new customers an incredible offer.
You got them a little shop bag if you like, with stuff in it.
And it’s being donated from other businesses, because you’re sending them your customers.
Doesn’t cost you a single thing, look at the power from the example before.
All of the sudden you got the second aspect to the USP.
With this offer you got very powerful.