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Jeffrey: Hello everyone
and welcome to our new site!
Max: Yehey!
Jeffrey: This is our new home.
We're so glad you're here.
If you haven't noticed the website has changed.
It's a whole new look
and feel, a pretty big adjustment
for us here at Big Vision Business.
And we wanted to do two things.
One, introduce you to it.
But two, share with you our thought
and how we approach to this new site
because website is such a big deal,
you know.
It's like the home base for your soul,
for the soul of your business.
It's where people come and land
and get a feel for who you are.
So, we wanted to share with you
our thought process and what we went through
in creating this new site
to be sure that you have some
really in-depth understanding
of how to look at your own site
and what people need from you
as they land on your home base.
Max: So, the first point to cover today
is around what's the primary message.
Now, if you go to the homepage,
you can click on on a top left
or whatever direction it is here.
Click on the logo.
You'll visit the homepage where we have
a very specific one-pointed message.
You're here to do something bigger.
We can help.
And the reason for that particular tagline
and a copy blow it is that
we want you and everyone in the tribe
to understand that when you are interested
in calling your next level of
evolution and growth,
when you're interested in
finding your next level
of what you're here to do,
this is the place to do it.
So for you,
what you want to really contemplate is
what's the single message you want people
to experience when they land on your site
like what is it that you want them
to know you're all about?
So for us, it's that you're here
to do something bigger and we've got you.
Jeffrey: That's right.
The second thing,
you'll notice that we have all our products
here available for sale.
And we've never done it this way before.
We've always had different funnels people
go through in order to reach our products
and have very specific ways we,
we guide people in products.
And we're taking a very different approach
in this next generation of this site
which is to have them
all available right here.
Now, I wanted to share with you
one specific thing about how we approach this.
We worked with our own spiritual guidance
to ask what needs to happen
around the products?
And specifically,
how do we need to price them
as we make them
all available on the site?
And the single message that came back
was to be generous.
To be generous with the products.
To be generous with the information.
To be generous with the pricing.
And yes, to be generous with ourselves.
So, our, our sort of metric
we used was generosity.
Did it feel generous to offer these all
available on the website
and the answer was yes.
And next, we went through all the pricing.
And each product, we said,
what would feel generous
in terms of our gift to the people
we serve into our tribe
and what would feel generous
to our own development,
the time and attention it took
to create the products, right?
And were that matched up,
there was a brand new price
for every single product.
And in many cases,
they're actually lower than
they've been in the past.
So, I definitely encourage you to check
that out on the site as well.
Max: And the third point was
the look and feel.
You see, in the internet marketing world,
you have lot of, you know,
aggressive tactics and a lot of pushy things
that really try to grab your attention
and we asked that same question
to our spiritual guidance
like what's the energy,
the energetic that we want to cultivate here
when you land on the site?
And the message we got is safe.
That you know,
answering your next
level calling stepping forward
to create something bigger.
It's a challenging experience.
And in order to really do it consciously,
do it openly and do it ferociously,
you know, there's a feeling like
you have to know that you're being held.
That it's okay to move forward.
And so that's the energetic
we wanted to bring into the site.
So that ais you're navigating,
it feels spacious and big,
but also safe like we're really holding you
in this process of moving forward.
So for you again, ask yourself the question,
what's the energetic that you want people
to experience while they are navigating
through your website and align that
with the look and feel on the brand
that you developed.
That was you know,
a core part of the design
and the strategy for how we
created this site so that
as you're moving through it, it feels big.
It feels expansive.
But there's a certain energetic
of safety to it so that you know,
you're actually okay to step forward.
Jeffrey: Yeah.
This piece is really really important
because there's study,
research that shows people decide within a
twentieth of a second whether to
stay of go on a site.
So, it's not just the words.
It is, what is the,
the, the brand message
that's coming through in everything,
in the look and feel, in the messaging,
in the imagery,
in the colors and the spaciousness.
And you want that all to be congruent
with the message you're broadcasting
to the world, so.
Max: So we hope you enjoy the site.
I hope you take advantage of our
new generous product offerings.
And what we'd love to hear from you
is what's something specific
that you've learned from
today's video that you're going to go
and implement on your site.
It'd be great to hear from you.
What is it that you specifically right away
are going to look at,
doing a little bit differently on your site
that could be changing the message
to be very specific,
that could be creating a different energetic
for what people feel or certainly
that could also be being more generous
and more giving with the way that
you present your offers and your programs
and what it is that you're doing.
Jeffrey: So that's it.
Thank you so much as always.
We are here to serve people
with a big calling,
with a big vision
and with the knowing that now
it's is the time to bring it out.
So, hopefully this served you
as you answer your call
and if there's other people in your life
that are in the same boat,
answering their big call,
please share this with them
and invite them to join us
in the tribe here at
bigvisionbusiness.com.
Thank you so much.
We send you a lots of love.
Max : Enjoy the site.
Jeffrey:Alright. Buh-bye everybody.