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Jack Menzel: Wouldn’t it be amazing if Google could understood that the words that you use
when you're doing a Search, well they aren't just words, they refer to real things in the
world? That a building is a building and an animal is an animal and that they're not just
random strings of characters. If we could understand that those words are talking about
those real world things, then we can do a better job of getting you just the content
that you want off the web. Shashi Thakur:The way Google is trying to build information
about real world connections is by building a Knowledge Graph. The Knowledge Graph is
about collecting information about objects in the real world. The object could be a person,
could be a book, could be a movie, and many other types of things. For example, for a
famous person, we collect relevant data about them, such as their date of birth, or how
tall they are. We can also connect that person to closely related objects in the Knowledge
Graph. Jack Menzel: Let's say you're interested in Renaissance painters. Or how about how
many women have won the Nobel prize? By understanding the relationships between things—be it between
painters and the Renaissance or women and the Nobel prize—Google can do a better job
of understanding what it is exactly you're searching for. Shashi Thakur: One of the first
features we're going to introduce which applies the Knowledge Graph is a panel next to the
web results. Emily Moxley: When you have a question to answer, others may have come to
Google already to search for the same thing. Google can jumpstart your research process
by combining the information that others found useful with the information in the: All of
the collective human wisdom that comes through our Search Engine, what people are searching
for tells us what are the interesting things to put in our database. Shashi Thakur: Take
Leonardo da Vinci. Let’s say you wanted to learn about the most important Renaissance
painters. You might search for ‘Leonardo da Vinci’ because he’s the only Renaissance
painter you know about. Now, you’ll see information right in the search results that
helps you explore the broader topic of Renaissance painters. You’ll see some of the most famous
paintings from that era, like the Mona Lisa, and discover other painters of that time,
like Michelangelo and Raphael. Johanna Wright: We're in the early phases of moving from being
an Information engine to becoming a Knowledge engine and these enhancements are one step
in that direction. Shashi Thakur: As we grow the Knowledge Graph and make it larger and
richer, we are really excited at the opportunity we have to understand more of the user's queries,
to understand more about the information that's out there on the web, and intelligently connect
the two to each other.