Tip:
Highlight text to annotate it
X
What you're about to see is Top Secret.
Your firm is one of the fifty chosen that is going to show the world
that metro DC has what it takes
to create a groundswell of interest in the best week of networking and events anywhere. ADWKDC 2012.
Your assignment
spread of a lot of AWE.
Create something so AWESOME your co-workers will be blown away.
Only you
and the boss who put you up to this know about it.
So you have an element of surprise on your side
and mum's the word so you can keep it that way.
it can be a flash mob a visual gag, an audio experience, absurd
beautiful, detailed or just plain crazy...
as long as it creates AWE
leaving your co-workers speechless and um, well AWE STRUCK.
And once you've uploaded to social media it might just get that viral bump you've
always dreamed of.
a few rules...
You can't steal anything.
You can't break damage or vandalize. Anything you've changed has to go back
the way it was once you are done. So if you paint your whole office dark green all
day Sunday figure on repainting it back to the way it was the next five nights.
You can't spend more than $300
and you will be assigned a delivery date for your project.
You have to record the event
including your co-workers reactions and upload the the video under two minutes
to Vimeo, Facebook and one other site of your choosing.
Smartphone quality is A-OK.
And your piece has to mention, allude or feature ADWKDC 2012
in some way shape or form.
Now this is important!
No one except your assigned co-worker and your boss can know this is happening.
What's in it for you? Besides the grudging respect of all your peers and
possible bragging rights for the summer's best viral piece
A free session at ADWKDC 2012 come September just for all of you who
accepted the challenge
so go ahead
create some AWE.