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Once upon a time...
There were 2 companies, those were "A" and "B"
Both of them were doing energy business
Because of the economy was upside .. both of them did well in their businesses
"A" had a plan to invest in expanding their gas stations
On the other hand, "B" got a plan to establish its own "Exploration and Production" and "R&D"
Since, an amount of money is needed
The stock market was their place
After that, "A" paid low attention toward small shareholders
The share holders felt the unfairness, and then felt uncomfortable
"B" informed the shareholders about information related to the decision going to be made
And, gave them answers to their questions
So, they got relieved
When the companies were getting bigger
Many new freshmen got into "A"
But, they had no idea about their corporate objectives
Unlike to the former ones
Lazier they were by the social networking... Coming to work late, Going home earlier, etc..
Unlike "B", the freshmen were well informed about the corporate objectives
Thus, they had responsibility to their works ... and so much love they had for their corporate
At that time...
OPEC was formed
Consequently, the world's oil production was greatly decreased
Oil prices rose
Not so much oil left for "A" to be imported
The shortage of oil is inevitable for "A"
So did "B", but the difference was "B" had its own Exploration and Production segment
thus, the impact was reduced
One day, the great storm came, both "A" and "B" freighters got sunk
Hence, great pollution had been created
"A" took its chance taking the trial in the court
So, the villagers got in the trouble
In contrast, "B" admitted its fault
And informed the facts to the society
Tried to recover the environment to its original
And promoted the tourism
Some time later ...
The economy collapsed
Thus, having cash in hands was the best for "A" and "B"
Since, "B"'s shareholders were comfortable. They were willing to invest more money
So, "B" survived
Because of "A"'s unfairness, the company got none from its shareholders
"A" reduced its size, including its assets
Company's layoff plan had been enacted
So, what made these two companies so different ?
1. Vision to create long-term value
2. Transparency - by informing the facts to the shareholders
3. Equitable Treatment
4. Responsibility - to make the best out of every manpower
5. Accountability - admitting to its deeds
Lastly, 6. Ethics - to do business with righteousness
All of those are "Corporate Governance" or CG
That make the company withstand the test of time
(Music playing)
"The man who has a bear as his friend"
"Kong", "Ta", "Cheer"