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[intro music]
>> Dr. Bryan Rubach: My passion was really at that time science, and my mother's background
is in art, and I think I've inherited that artistic side also. I realized right then
that to be able to take art and use science and to make an impact into somebody's life
and to be able to positively take them and improve their life was something that I wanted
to pursue for the rest of my life and next thing I know here's where I am. It's up to
me to provide the excellence of results, now if you look at my personality I would say
I'm a perfectionist, and I certainly translate that into what I do and into my patients.
I set expectations as high as I can possibly set them for my patients, and they're putting
their trust in us and in me and I want to make sure that when they walk in the door
of this anxiety producing situation that we provide a comfortable environment for people
and that they go through this whole process and when they get done they say "wow that
was a really easy thing to do". We hear that time and time again, "wow you delivered more
than I ever could've hoped for". I really believe in the idea of specialize care. I
believe that if you focus on something and you do it day in and day out you get really,
really, good at it. They decide that surgery is the right thing for them, they're taken
care of by the same staff that they see day in and day out, and they're taken care of
in our surgery center that is under our control, and all we do is the same procedures day in
and day out, and we're really good at it, and we've done a great job, and I think the
results show. I think that when you talk to our patients, they talk about our practice
because that is our number 1 referral source satisfied patients.