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QUESTION -- WHICH CAR IS
REGULARLY DISPLAYED AS THE
FAVORITE -- IF YOU GUESSED THE
FORD MUSTANG, YOU ARE CORRECT.
>>
>> RECESSION, A LOT OF PEOPLE
HIT BY THAT.
PEOPLE ARE BUYING AMERICAN.
WE ARE JOINED BY REGIS BUCKLEY
FROM CHEVROLET AND GM.
WE ARE STANDING BY ONE OF THE
FLAGSHIP CARS, THE BIG MALIBU.
GOOD TO SEE YOU.
>> AMERICAN CAR MANUFACTURERS,
NO SECRET, QUALITY WAS ONE OF
THE BIG THINGS THAT WAS ON THE
SURVEY THAT EVERYONE WAS NOT
HAPPY.
WHAT, NOW HAS CHANGED?
>> IT HAS BEEN A PHENOMENAL
YEAR.
A COMPANY HAS CHANGED IN A
COUPLE OF AREAS, FOCUS ON THE
CUSTOMER AND FOCUS ON
OUTSTANDING PRODUCT.
LAST YEAR, WE SOLD OVER NINE
MILLION VEHICLES.
CHEVROLET WAS NUMBER ONE IN
THAT.
>> WE ARE STANDING BY THE
MALIBU.
WHEN I WAS GROWING UP, THE
MALIBU WAS THE LOWER END CHEVY.
THIS CAR HERE, WHY DON'T YOU
WALK US THROUGH SOME OF THE
FEATURES.
TELL US ABOUT THIS VEHICLE.
SELL ME ON IT.
>> ABSOLUTELY, 2013 MALIBU ECO.
IT'S AVAILABLE AT YOUR
DEALERSHIPS NOW, VEHICLE STARTS
AT $26,000 AND IT HAS THE
LATEST AND GREATEST TECHNOLOGY
AS YOU GET A SENSE OF THE
INTERIOR THERE, WE HAVE FOCUSED
ON THE CHEVROLET MY LINK
OPPORTUNITY CAN NAVIGATION.
IT HAS A REAR VIEW CAMERA,
REALLY A PHENOMENAL VEHICLE, 37-
MILES PER HOUR.
>>
>> Reporter: WE ARE STANDING
NEXT TO A WHITE CAR.
DOING A LITTLE RESEARCH.
STILL THE MOST POPULAR CAR.
BY 23, 24%.
>> YES.
>> WHICH IS INTERESTING IN OUR
CLIMATE.
>> WE ARE LOOKING AT THE
INTERIOR OF THIS CAR.
THEY HAVE PUT SOME BEAUTIFUL
FINISHING TOUCHES ON IT.
YOUR CUSTOMERS WANT MORE, DON'T
THEY?
>> ABSOLUTELY.
>> THAT'S WHERE THE FOCUS ON
THE CUSTOMER COMES ON.
THIS MODEL IS ACTUALLY 40%
QUIETER THAN THE OUTGOING 2005
MALIBU.
>> YOU HAVE TO HAVE GOOD FUEL
MILEAGE.
TO WANT TO BUY THE CAR.