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How to Make Extra Money with Party Makeup Consultations
Hi this is Anne from Make Money with makeup and today what we are going to be talking
about is how to earn extra money for Christmas with party make-up consultations so what we
are going to be looking at is:
* what is a party make-up consultation, * how do you run the consultation, and
* how to promote it so you can actually get people coming to them.
What we're going to look at first is
What is a Party Make-up Consultation?
Basically a party make-up consultation is an opportunity to demonstrate and sell products
if you have a product line. It provides you an opportunity to use your skills to make
people look good and it's also an opportunity to teach others how to make themselves look
good .
How do you Run the Consultation?
Well the first thing you need to think about is what you actually need
You need a makeup kit with your blushers and your highlighters and your concealers, eye
makeup, lip makeup, everything you can think that you need to do someone's make up for
them You'll also need disposable brushes, cotton pads, cotton buds, It is very important
to use disposable. It gives a sense to the guests that you are very hygienic in the way
you're doing the consultation and it’s a lot easier to clean You just throw them out.
If you do like to keep your main brushes and you do tend to use them just take a brush
cleaner with you. You can get those in all sorts of beauty supply stores
What else you need are any products you happen to sell. If you do have products don't forget
to take them to your consultation. Party season coming up you might want to create gift sets
if they're going to a party you might want to put a lipstick, blusher , highlighter,
mascara, just various things that they can use .Make sure that you use those things in
your consultation itself and its just a way they can take it home in a bag with them.
You can make them up at different price levels. A basic one, a more expensive one and a premium
one It's often best to sell gift sets in three levels as people often choose the middle one
if they have a choice of three You can also take gift certificates and don't forget to
take individual products as well.
In addition you'll need some mirrors, some hand cleaner, face cloths, towels ,hairbands
and clips, make-up remover, cleansers and masks (if you are going to be masking guests
at the party) moisturisers.
What I used to do is I liked to take a tablecloth so i could lay everything out on the table
It’s easy to access plus it keeps the table of the person whose house you're at clean
as well There have been occasions when there hasn't been a table so it’s been very useful
to put a cloth out on the floor so I can put my stuff on top so it stays clean and hygienic
A beauty apron that you can put over the guests for when you're doing a make up. Very professional
looking especially if they're paying for you to put the makeup on for them.and and what
else makes you look very professional is if you have your own beauty coat as well. It
covers up your day everyday clothes and it gives you that extra touch of class let’s
put it that way and it makes your guests feel more comfortable with you and more trusting
in what you're going to be doing at the consultation
You can also take some small notepads and pens for the guests to make notes on what
they discover and they might want to jot down any make-up tips you give them or jot down
any colours or any products that they used at the consultation. In addition if you're
running a beauty business you need to take some business cards to hand out as well.
Let's move onto how should I run the consultation The first thing you will want to do a few
days before the event is speak to the hostess so they know exactly what the consultation
is going to be like. If you want the guests to be in one room and then be made up in the
second room or if you're going to be serving refreshments the hostess might want to know
what exactly to provide
I often suggest to hostesses that they don't provide alcohol because it makes skin really
red and then they assume it’s the makeup that you've put on them I always suggest that
they have soft drinks and cookies and not a huge meal. Hostesses do like to know in
advance what exactly a consultation entails. You'll also want to ask the hostess if she
could suggest that the guests wear or at least have a sample of the colour of the party gear
that they’re going to be wearing so that you can match the makeup that you're going
to be using with the colour of gear that they're going to be taking
The day of the consultation you need to it arrive a few minutes early to set up and ask
about who else is coming. This gives you the chance to set up supplies for each guest that
is arriving. When the guests arrive you want to make sure that you speak with them find
out what kind of look they like, the colours they like to wear, their skin type and what
is their skin care routine, questions which will really help you when you do the consultation
with them. Then we have the make-up session itself. You've got various options depending
on how you want to run the consultation you can makeup the guests one by one if you're
charging for the service, you can teach guests how to do the make up look themselves and
you can make-up the hostess and let the other guests watch.
Finally, to close the session you want to speak to the guests one by one, ask how they
enjoyed the consultation, get payment if charging per client, ask what products they like the
best and what they want to take home today, ask if they want to book another session,
ask if they know of anyone else who might enjoy a similar consultation and don't forget
to hand out your business card. Finally thank everyone for attending and make sure you clear
up. Unless they are very good friends of yours you don't want to hang around, its extremely
unprofessional.
What can you charge for? Well there are two basic options here. Do you have products to
sell? If you have products to sell do let the guests try the products to encourage sales
and then you can offer to bundle sales as i mentioned earlier you can do party makeup
bags for different prices, skin care and makeup removal packs. There are all kinds of things
that you can do. Offer discounts on the night and offer a discount when guests book another
party session with you. Here again you can gift certificates. If it is coming up to the
party season, maybe Christmas is around the corner then maybe offer Christmas gift certificates
for a pampering session, a makeup session or just
for some products from the product line.
If you don't have products then charge for the party makeup session itself you can charge
for each guest you make up or charge a fixed price for so many guests attending I've done
both ways. It just depends what the hostess wants
Do you have makeup artistry skills? If you do then you can charge to do the make up for
the Party or charge to teach guests how to do makeup themselves. If you don't have makeup
artistry skills you can still set up these party makeup consultations. If you know about
how to do makeup which you do if you enjoy putting makeup on yourself, if you enjoy putting
makeup on friends and family then you can teach other people how to do it .You can charge
people to be taught how to apply party make-up and then you can just help them give them
some suggestions as to how to apply it.
Finally we've talked about what is a party makeup consultation, we've talked about how
to run the consultation.
Now what’s the best way to promote it?
It’s all very well deciding that you want to hold a party makeup consultation and knowing
how to run it but if you don't promote it, if you don’t tell enough people about it
you won't be booking any so it’s very important to make sure everybody knows about it
There are different ways you can do this. Tell everyone you know, ask if they'll host
a session for you, ask if they'll spread the word about it and ask for referrals ask who
do they know that would love to have a makeup consultation. You can create a Facebook fan
page. Add information about the sessions you're offering then promote your facebook fanpage.
You can promote it to people you know on Facebook, create a Facebook ad for the area you're willing
to cover to do these party makeup consultations but make sure you don't spam. There’s nothing
worse I'm sure you realize than spamming. Just offer value by providing tips and then
saying oh by the way do you know about the party makeup consultations that I’m running
right now? Another way to distribute: let people know about what you're doing in your
area, create a flyer and distribute it. Add your contact details and a link to your Facebook
page so they can find out more about it. There we go so we've discovered how to make money
by holding party makeup consultations, we’ve looked at what is a party makeup consultation,
we’ve looked at how to run the consultation and finally how to promote the consultation.
This is Anne Perez with Make Money with makeup
For more ideas on how to make money with makeup join us at http://www.makemoneywithmakeup.com
How to Make Money Holding Party Makeup Consultations
© Anne Perez http://www.makemoneywithmakeup.com