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On January 19th, 2012, Cinsay launched a Facebook campaign for the Key Whitman Eye Center in
which they offered a pair of Maui Jim sunglasses to one randomly selected person who liked
the Key Whitman Eye Center and participated in their live chat with Dr Whitman. The objectives
of our campaign were to increase the Key Whitman Eye Centers Facebook audience by increasing
To drive their quality fan engagement with their fans on Facebook. And to convert their
newly engaged fans into leads. And to drive overall brand awareness and excitement. In
order to meet these objectives we absolutely maximized our affiliate network to promote
our campaign The campaign officially went live on Wednesday January 18.
At the beginning of our campaign The Key Whitman Eye Center started off with 440 Facebook fans.
By the time the campaign closed on Thursday, January 19th, they had gained an additional
110 Facebook fans. Since then, the live Facebook chat initiative has continued on every Thursday.
And the subsequent eight live chats have helped drive an additional 38 likes.
The Key Whitman Eye Center has also received 307 total live chat posts and 54 total engaged
users. As of March 8th 2012, they had 104 new Facebook fans added from all their live
Facebook chats. This equals up to a phenomenal 21.96% total increase in new fans as well
as three thousand nine hundred twenty six dollars and two cents total profit that has
been driven from their Facebook referrals in 2012.
The total profit driven from the Key Whitman Eye Center's Facebook referrals in 2011 totaled
$8743 and 11 cents. Whereas already, just in the first 2 months of 2012, Cincay has
driven almost half of that. The truth is, if Cincay continues to drive profit from Facebook
referrals at this rate in 2012, we will reach $21756.12, which easily exceeds the highest
profit from Facebook referrals that Key Whitman Eye Center has ever seen.
Since Key Whitman Eye Center began using Cinsay, a few months back Cinsay has already become
their number two referral source. Visitors now spend an average of 7 minutes and 41 seconds
on excite whereas PPC and SEO driven traffic, only spends an average of two minutes and
fifty five seconds. Cinsay nearly tripled the times spent on the Key Whitman site, because
the people coming are more educated and targeted properly via a direct link from our Cinsay
To open your eyes to the best marketing out there, visit Cinsay.com today.