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For me the best way to keep the cost down and to get not average returns, but to get
above average returns, is to make index funds the broad core of every investment portfolio.
I do this myself in my own retirement funds. And I think investors who do that are not
going to have mediocre performance. That's what a lot of professional investors tell
people, "Oh, no, you don't want to be just average." You won't be average. You will be
above average because the typical actively managed fund underperforms the index fund
and the amount of that underperformance is very well estimated by the difference in expense
ratios.