Highlight text to annotate itX
Influency is about doing many things the right way.
Whether you think your job is that of a marketer, designer, developer,
or customer service agent, if you want to make Influency happen you
need to keep a lot of balls in the air.
And so today, our sub-topic in "why you can't build a web site in one
hour" is going to be a discussion about one word.
That Word is "RESPONSIVE"
Responsive as in "a state of being". Responsive as in how you are when
your customers ask you for something.
And Responsive as in "the kind of web site you build".
Responsive both MEANS something in the web site world, and IS something to WordPress
web sites. What Responsive MEANS is a web site that
re-sizes and re-arranges itself depending on the kind of computer, or
SmartPhone, or tablet that people use to get to your web site. And in
the WordPress world what Responsive IS is a theme for creating a site
easily and Responsively.
Answer Guy Central 2.0 was based on Responsive. So is the one-hour web
site in the video we've been talking about.
The other great thing about Responsive (or any WordPress theme that IS
Responsive) is that for many businesses, it completely removes the need for you to develop
or maintain special versions of your web site or
Apps for SmartPhones!
Of course, the definition of Responsive, as with most things, is kind
of flexible. And this is the biggest reason that you can't just flip on Responsive and
expect magic; it's the reason you can't really build a
web site in one hour.
If you aren't going to have the Answer Guy custom design-your web site, though, Responsive
is the best place you can be. It's free, safe, and
pretty easy to use.
But remember, when you commit to being Responsive, you're also
committing to excellence. And excellence is what Influency is all about.