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The israeli entrepreneur looking for an investor
and the korean who made it all the way to Israel to find the next best thing,
Hagit Bronsker infiltrated to the second annual conference for business with korea.
Hagit hello.
Hello Effy
The koreans are on a technological attack on israel
Right on the attack, this is the time, you know, now that all the economies in western europe are in a very delicate status
the eyes of the israeli entrepreneur go out to the east,
we usually talk about a "new middle east"
this time we are talking about a new kind of "New East"
of course we are talking about japan, korea and of course china.
now a new chance is opening up, the koreans are finding interest in Israel,
because they have a big need in new technologies and innovations
they are looking to investment in bio-technology,
Internet technologies
and clean tech, which is becoming a very popular industry.
they are producers
and in this case we are the brain
and now the time has come to form cooperations
and that is why this conference is being held.
came here a very big venture capital fund from korea
with a lot of money looking to invest
they are looking for idea to invest in
let's see some of ideas that were presented here at the conference
Yossi peled - founder of "syrolight" >this is the device
what you need to do is put it in your nose
for 4.5 minutes
it's a light treatment
the principle is that the red light treats in 3 ways
the immune system, blood circulation and allergic cells.
Eitan Linker - CEO "Paymaxs" >we created an application
that allows the lottery player to play it on his smartphone.
By just pressing a button he can buy a ticket.
The koreans are known for their love for new gadgets and they are big gamblers.
Shay Kralinsky - CEO " Analyt" > We produce food supplements for children
in very interesting ways
that children like to consume
like candy
or like chocolate
The investment in children always grow
especially on the children's health.
some of the ideas look crazy
but we should feel flattered that the koreans are interested in us
at the current economic situation in the western economies.
that is right
and you know, korea is the 13 biggest economy in the world
and they feel ready to warm their relationship with Israel
let me just add a amusing fact,
he name of the founder of the fund
is Mr. Joo,
which speaks for itself.
but to be serious
this is just a pilot,
the koreans work in a very organize way
kind of like the Japanese
if they really decide to invest
we will see a lot of money towards relevant Israeli companies.
Hagit Bronsky, thank you.
Thank you, Effy, good night.
we go back to you, Amir Ayal and Itzik Saporta
what do you think about the nose gadget?
he looks a bit like a clown
but i want to tell you something optimistic
as I have a background in technology
there was a crisis in the high-tech industry
after the NASDQ collapsed
and there were very pessimistic forecasts
about the Israeli high-tech industry
but we can see that the industry is lifting it's head up
and we see a lot of innovating ideas today
as we saw in the year 2000
only more mature
and the world notices that.
you can see many Israeli
companies are being sold by millions of US Dollars,
even today as the world is out of money
and with debts
There are a lot of entrepreneur
and Korea is a giant market,
a market that seeks for innovations
they come here
and I think there is a lot of potential of cooperations and businesses.
Itzik, will the Koreans save us?
I don't like that dichotomy
actually what is happening
is that we don't enjoy enough
from the knowledge that the Israel High-Tech industry has to offer.
But let's look at Korea
in the end of the 90's Korea had a severe economic crisis
one of the biggest ever
and Korea today is one of the leading producers
in the car industry, TV screens and cellphones.
she also has a lot of money
but we shouldn't boast on the Koreans
I think that cooperation
between israel and countries like that
can be very good for us
and we need to make sure to not only have Ideas
but also bring results.
thank you both.
Thank you.