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\f0\fs28 \cf0 We\'92ve got a juicy story for you today that discusses something gamers
have been dreaming about since 2006. It\'92s been about seven years in the making, but
Sony finally announced its plan to build the PlayStation The video game industry is constantly
evolving and finding new ways to attract people to play, and Sony said the PlayStation 4 is
going to do just that.\ The PlayStation 4 is going to center around
the gamer, just like the new consoles from Wii and Xbox 360. Sony also said the PlayStation
going to have completely unique, interactive social features that will blow away other
systems. For instance, the new DualShock Controller will have a share button, which will allow
users to share achievements on Facebook and broadcast their gameplay easily on UStream.\
So all you nerds wanting to boast about your recent victory in Diablo 3 will be able to
share that information on your Timeline easily with the PlayStation 4. Social media is going
to be the \i CORE
\i0 of the gaming experience on this system. \f1 \
\f0 That\'92s right, the PlayStation 4\'92s social interaction will be
\i UNPRECEDENTED \i0 . In addition to sharing on Facebook,
friends can also watch you play the game and comment right on your screen giving tips or
hints\'85 only if you allow them of course. If you\'92re having trouble on a level, you
can allow friends to help by virtually taking over your controller. \
Just like those geeks from Apple or Windows customer support!\
Users can also stream videos, movies and live feeds while they are playing a game.\
Brad Darrohn, our creative coordinator, said the sharing and streaming capabilities in
the PlayStation 4 are going to open up doors for
\b online marketing companies \b0 because it\'92s an entirely different
platform. Clients will be able to market to PlayStation users, targeting their video streaming
abilities. Game developers will also have an advantage because clips from games can
be shared directly on Facebook. \f1 \
\f0 He\'92s right\'97It\'92s really going to be a system that marketers can use to their
advantage. Though Sony did not reveal the PlayStation 4\'92s physical design, its technology
is definitely be the main selling point. \f1\b \
\f0\b0 That\'92s all that we have for today. If you would like more news on this story,
or additional stories, Please! Visit our website at fishbat.com, or if you want feel free to
tweet at us @fishbatsplash. Thank you for watching\'85. Catch you on the next wave\
}