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I am going to teach you how to connect your
social media dots.
Today, I'm here at the New York International Gift Fair.
Here's my badge to prove it.
And before I got to the event, I tweeted
with the hashtag #NYIGF.
And I also searched the hashtag to see who would be
here that I knew and what vendors were going to be here
so I could meet up with them.
And after I did that, when I got here to the convention
center, I checked in on Foursquare.
Because that's what I do.
And I let my network on both Facebook and Twitter know that
I was here.
And I always upload a photo when I check in on Foursquare
and write a description of what I'm doing, because you
never know who you can see is in your
network or meet up with.
And as it turns out, at least three people were here that I
knew that I had the opportunity to
get together with.
So that was pretty cool.
And then, while I'm at the event, I'm taking lots of
great photos of products that I'll be selling this summer in
my store on Cape Cod.
And I am creating really cool Instagrams and sharing that
with my network on Instagram, which is different than my
network that's on Twitter and Facebook.
But as you know, if you're a big Instagram user like I am,
you can easily post that Instagram right to Facebook
and to Twitter, and let all of those networks know within a
minute what you're up to.
So mine is usually curated with photos and content with a
And lastly, what I've been doing-- because I have the app
on my phone--
I've been pinning.
And Pinterest is a great app to have on your phone because
when you see any eye candy that you want to take a
picture of and share that with your network, you can.
So I curated a board of summer items that I'll be
selling on the Cape.
And I've been uploading some photos to that board.
So when you are at an event or a conference, these four
social media platforms are awesome ways to stay connected
to your network--
Twitter, Foursquare, Instagram, and Pinterest.