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My name is Martin Salcedo and I’m the director of the digital imaging department. We first
heard about the latex printing technology in the year of 2009. In the past, we used
to have two ecosolvent printers, but because of the amount of fumes that were coming out
of those printers, even with the ventilation it was hard for my people and myself to work.
And now we have five machines, latex machines, that basically replace the old technology,
the eco-solvent, with a good environment. I think that the HP technology and especially
the new L26500 can help companies like us succeed because, besides being environmentally-friendly
equipment, it can achieve amazing quality. The product that you can achieve on this machine
is amazing. Everybody talks about the quality and being profitable because the cost of inks
versus the regular eco-solvent is actually lower in price. Everybody is looking for green
solutions. This one is an environmentally-friendly equipment that we can print with the same,
even better quality than solvent printers and still have the same longevity outdoors.